The Team Behind the Content
So, Who Are We?
Madison Hawkins
Founder and Creative Director
The founder and creative mind behind Coastal Content, Madison combines strategy, storytelling, and a love for great content to help businesses build a stronger presence online. What began as a passion for social media has grown into a creative agency working with brands across industries — creating content that connects, captures attention, and brings each brand’s personality to life.
Gianna
Shave
Content Creator
A part of Coastal Content from the very beginning, Gianna has grown alongside the brand into an incredibly talented content creator. She’s our go-to girl for events and weddings, with an eye for detail and a natural instinct for capturing the moments that matter. From finding the perfect angle to catching the candid moments you didn’t even know were happening, Gianna knows how to turn every event into content you’ll want to relive.
Ava
Acevedo
Account Manager
A junior at Penn State and one of Coastal Content’s go-to powerhouses, Ava keeps things moving as our Account Manager. She brings an incredible eye for both content and strategy, making sure every detail is thoughtfully planned and every client feels taken care of. She’s organized, driven, and somehow always juggling a million things at once — and doing it all exceptionally well. Ava brings fresh ideas, big energy, and a creative perspective to everything she touches.
Maddie
Bebout
Freelance Content Creator and Graphic Designer
Maddie brings a seriously creative eye to the Coastal Content team. As a creative business owner herself, she has a natural talent for turning ideas into visuals that feel intentional, elevated, and completely on-brand. For us, Maddie works as a freelance content creator and graphic designer, bringing fresh ideas, thoughtful details, and her artistic perspective to everything she creates. Whether she’s designing a graphic or creating content from scratch, Maddie has a way of making every detail feel just a little more special.
YOUR VISION. OUR DREAM TEAM.